By Fernando Berrocal

Nine out of ten startups fail within the first years of their launch? Have you ever wondered why things go wrong and don't work? Some of the businesses that fail are funded and have a promising future. They created products and/or services that no one desired. They didn't pay attention to their clients from the beginning and were entirely consumed with the product development cycle. When it comes to selling, they've discovered that no one wants their goods. As a result, time, resources, and money are wasted. We've put up a list of the top strategies to come up with distinctive startup ideas that work to assist you to avoid these issues.

Identifying a Problem and Think of the Future: Make an effort to come up with innovative ideas. And once you've done that, polish it even further to improve your chances of succeeding with investor pitches. After that, consider how the world will be in the next five years while developing a startup idea. Your best chance is to figure out what the current situation lacks and then capitalize on it.

Examine your Abilities: Since technology is so omnipresent in our lives today, we believe that all startup ideas should be technology-related and that a business cannot be founded without programming or technical ability. That is a misunderstanding. Anything can serve as a foundation for an idea. Knowing your talents and the challenges you can address with them is the greatest method to come up with new ideas. The eventual goal should be to resolve issues that are limiting development. If you're a digital marketer, look for businesses that handle marketers. It doesn't matter if your startup isn't disruptive; what matters is that it is helping people solve their problems.

Customers should be Contacted:  Products are created to solve issues for customers. So, instead of coming up with product ideas, why not just ask them about their problems? First, research a market that you'd want to enter. Employment Recruiters, for example, are seeking talented individuals, but it is difficult for them to discover people who meet the job requirements. To begin, speak with recruiters about the kind of applicants they want and how the process may be more efficient. Now, do market research to establish whether this issue affects simply a small number of recruiters or the entire Human Resources (HR) audience. You have a product-market-fit if the research shows that the issue affects a larger HR audience.

Find out What's Popular Right Now: Following what's trending right now is one of the finest strategies to make quick money with your business idea. Knowing what's hot today or what will be hot in the coming months and then coming up with a unique business concept around it is a terrific approach to make a lot of money.

Create a Low-Cost Alternative: Coming up with a low-cost version of a product is one approach to break into a market and turn it upside down. You have a successful concept in your hands if you can come up with a fresh business model that is low-cost and able to shock the industry.

The Final Word: The ideation phase is the initial stage in starting a business. It has been given six methods for developing user-problem-solving ideas. Following these suggestions should help you come up with fantastic business ideas that will benefit both you and the world.

Ready to bring your startup to the next level? Apply to MassLight’s next batch. MassLight supplies capital and a dedicated tech team. We take equity in return. Have questions? Refer to our FAQ page.

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