By Fernando Berrocal

When you're starting a new startup, you should make use of the best current digital tools available to make it as simple as reasonable. Also, this is important not only for you as a startup founder and/or co-founder but also for your staff to work as efficiently and successfully as possible in these competitive times. 

When you start looking for the finest productivity tools for startups, though, you will immediately realize that there is a vast, wide variety of options available on the web. 

Let us do the effort for you, to streamline the options, and to expose you to a selection of the greatest tools to help your team perform at its best.

How to Get Started:

Domain Checker: Spending time coming up with a smart and appealing name for your new business, only to realize that all of the domains about your new tentative title are already taken, maybe quite frustrating for you. In an ideal world, your potential customers, on the internet, should be able to locate your new business online as soon and easily as possible. 

The Domain Checker software lets you enter your startup name, as well as variants on the theme, to see whether they're accessible or not.

Tools for Project Management and Organization:

Trello: This is an excellent digital tool for project management as well as for cross-team collaboration. Trello is quickly gaining a business reputation as the best solution for keeping your co-workers in touch with you and each other wherever they are located. The user interface was created mainly with simplicity in mind, it looks like an inter sequence of sticky notes on your screen. Trello is a project management tool that may also be used for continuous cross-team cooperativeness and also for internal communication between colleagues.

Jira: It might be tough to keep track of the progress of everything when you have a large number of employees working on many projects from various offices and remote locations simultaneously. Jira is a powerful, user-friendly tool to track work both inside and outside of the office, a particularly important feature in a digital and pandemic era when so many people work from home. 

Jira lets you keep track of progress on a variety of fronts thanks to its simple design and intuitive features that allow for quick collaboration between work colleagues.

Customer Service:

Delighted: Customer feedback is one of the most valuable currencies for any new kind of business. A customer's quick, honest answer may reveal a lot about how you're doing and where you need to improve. Delighted makes it simple for businesses to ask consumers to evaluate their services, and the results are given to them immediately. You may modify the phrasing and quantity of questions you ask consumers to get feedback on a specific element of your business because the service is customizable.

Freshdesk: Because their resources are stretched so tight, many startups and Small and Mid-size Enterprises (SMEs) struggle with the customer service process. Freshdesk is a cloud-based application that automates a wide range of operations, such as inbound requests, processes, and Service-Legal Agreement (SLA) management. 

You may even locate items customized to your team's needs. Customer service, on the other hand, is important to ensure that every client has a positive experience and returns for more.

Marketing and Search Engine Optimization (SEO):

Semrush: This has a product package that covers all aspects of marketing. This might be great for you if you're serious about using the internet to effectively communicate the value of your services. This is a one-stop-shop for companies looking to analyze their competition, design an SEO strategy, and produce content for marketing and advertising campaigns. 

As of now, Semrush is one of the best-kept secrets in the world of startup marketing, with regular improvements.

In conclusion, all of these digital tools, as well as many others that exist on the internet market, are designed to make it easier for you, the founder and/or co-founder to operate your respective business. They're also meant to assist all of your employees in delivering the tasks that will keep your new venture's wheels moving as fast and efficiently as possible for the good of the business.

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Ready to bring your startup to the next level? Apply to MassLight’s next batch. MassLight supplies capital and a dedicated tech team. We take equity in return. Have questions? Refer to our FAQ page.

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