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Insight and advice from our team.

Founder Resources: The Right Type of Small Business Plan for Your Startup

A business plan is a written document that outlines a company's goals and strategies for achieving them.

The Tech Areas and Markets Every Startup Founder Needs To Know

Startup founders should consider several factors when entering different areas of tech.

Digital Advertising for Early-Stage Startups in 2023: What Founders Need To Know

Digital advertising can be particularly helpful for early-stage startups looking to establish their brand, attract customers, and grow their business. Read on for a few ways in which digital advertising can benefit yours!

What Startup Founders Overlook About Digital Marketing

The goal of digital marketing is to reach and engage with a target audience, build brand awareness, generate leads, and ultimately drive sales. Here, we will discuss some of the most overlooked benefits of digital marketing campaigns for startups, along with real-life examples.

How Early-Stage Startups Can Optimize Sales in 2023

Unlike established companies with well-known products and established customer bases, startups typically have to build their brand, create demand for their product or service, and develop relationships with customers from scratch.

Founder Resources: How Can Internal (In-House) Software Benefit My Startup?

In-house software can provide several advantages over commercial off-the-shelf software, including greater flexibility, control, and customization options. It can also be tailored to meet the specific needs and workflows of the organization, which can result in improved efficiency and productivity.

The Most Important Aspects of Digital Health Startup Development in 2023

In this article, we will discuss the most important developmental aspects of digital health startups, and how startups can approach each of these aspects to increase their chances of success.

Founder Resources: Do I Need a Lawyer for My Startup in 2023?

Starting a business can be both an exciting and daunting endeavor, particularly for first-time entrepreneurs. One question that often comes up is whether or not a startup founder needs a lawyer. The short answer is: yes, most likely.

How To Reinstate Communication and Collaboration in Your Startup

Startup environments inherently face several challenges when it comes to communication and collaboration. Whether you are trying to reconnect a standing team or making your first few hires, here are some core values to boost collaboration and communication within your organization.

Founder Resources: How To Talk About Your Startup

Starting a new business venture can be an exciting and rewarding experience, but it also comes with a range of challenges and obstacles that can be difficult to navigate. Speaking positively and confidently about your startup can help you build credibility and establish yourself as an authority in your industry.

Featured
Stock Options in Early-Stage Startups: Empowering Founders and Employees for Growth
Compensation and Benefits for Startup Employees: Navigating Early-Stage Scaling
How Talent Acquisition in Early-Stage Startups Effects Scaling
Unraveling Financial Complexity: Navigating Early-Stage Startups Through Scaling

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